
Building a Successful B2B Campaign

Struggling with Google Ads.
Sennheiser were struggling to generate quality leads and enquiries for the B2B side of the business. This was compounded by an uncertainty about how best to allocate their budget or structure their campaigns. They were finding it difficult to gain traction against their international competitors with their Google Ads. This frustration was further exacerbated by unsuccessful relationships and results from other agencies and providers.


Data-driven optimisation.
After engaging with Famous Wolf, Sennheiser saw a significant 70% rise in conversions in JUST 3 months. By restructuring their global Google Ad campaigns for targeted optimisation, we were able to ensure competitiveness across all regions. By focusing efforts where they would have the greatest impact - AND with an enhanced keyword strategy, we drove a huge influx of high quality B2B enquiries and leads. Our ‘data-driven approach’ has not only optimised Sennheiser’s campaigns but has laid the foundations for ‘market-leading performance’.
Advertising a New Venture
When Box needed to advertise a new business model—renting tech—they reached out to us for support. Given the success and satisfaction from our initial videos, Famous Wolf was tasked with developing two Out-of-Home (OOH) concepts and a concept for a television advert to promote this new venture.



Since May 2025, we’ve partnered with Famous Wolf to accelerate our digital growth strategy. From day one, their genuine enthusiasm for our brand, and the perfect blend of approachability and professionalism embodied by Rudy Heywood and his team, set them apart in the marketplace. Rudy Heywood’s team combines deep brand insight with flawless execution, creating a partnership that scales and drives measurable ROI. In just three months, our Google Ads conversions increased by 70% under Famous Wolf’s guidance. Rudy Heywood’s hands-on commitment to our success has been a breath of fresh air. His entrepreneurial vision and data-driven approach have not only optimised our campaigns but also laid the groundwork for sustained, market-leading performance. We're looking forward to a long and successful partnership with Famous Wolf.
Chris Smee - Content & SEM Strategist
